Ano em Revista
Every brand wants to show their users how they wrapped up their year, Continente was one of them.
For this wrap up, we chose one of the most charismatic, funny and blasé cooks of Portugal, Joana Barrios. With her funky style and unique approach, she was absolutely essential to the success of this project.
This video was completely personalized and tailored to each costumer and they had access to it on their Cartão Continente Mobile App.
Agency:
Fuel Lisboa
Client:
Cartão Continente, Continente
Art Direction:
Raquel Marques
Copywriting:
Pedro Chula
Creative Direction:
Ruben Santos, João Madeira
Awards:
Bronze — Digital, CCP
Gold — Data Driven, Prémios Eficácia
Promo Video
Keyvisual
