Bairro Alto Hotel
Bairro Alto Hotel is a luxurious Portuguese-owned hotel at Chiado, Lisbon.
The challenge was focused on creating a promotional video, without the commercial aspect, aimed at appealing to their customers' lifestyle.
The concept is based on Lisbon’s soul disappearance, a highly relevant theme in our time. A woman is mysteriously invited to stay in the hotel to uncover the missing essence of Lisbon.
During her stay, she encounters some iconic and nostalgic professions, realizing that the true soul of Lisbon is still present daily in every person living in the city.
Agency:
Fuel
Concept:
Bruno Ferreira,
Carolina Leitão,
Raquel Marques
Art Direction:
Raquel Marques
Copywriting:
Carolina Leitão
Creative Direction:
João Madeira
Film Director:
Bruno Ferreira
Production:
Casper Films