Bairro Alto Hotel

Bairro Alto Hotel is a luxurious Portuguese-owned hotel at Chiado, Lisbon.
The challenge was focused on creating a promotional video, without the commercial aspect, aimed at appealing to their customers' lifestyle. 
The concept is based on Lisbon’s soul disappearance, a highly relevant theme in our time. A woman is mysteriously invited to stay in the hotel to uncover the missing essence of Lisbon. 
During her stay, she encounters some iconic and nostalgic professions, realizing that the true soul of Lisbon is still present daily in every person living in the city.

Agency:
Fuel

Concept:
Bruno Ferreira,
Carolina Leitão,
Raquel Marques

Art Direction:
Raquel Marques

Copywriting:
Carolina Leitão

Creative Direction:
João Madeira

Film Director: 
Bruno Ferreira

Production:
Casper Films